In the classic start of the season, the Good Friday Road Race, Philip Sheffield finished 11th in the men’s Elite 4 field, 2 seconds back from the winner.  Congratulations Philip. Thanks for starting the Team Braun’s season off with a positive. No it’s not that kind of positive.  You know, positive as in good.

 By Winston Endall

When you look at how your tire comes out from the rim, you’ll notice that it bulges out like a light bulb. When the rims are a lot narrower than the tire you need more air pressure to keep the tire from folding over in corners and to keep from pinch flatting. While I’m going to specifically talk about road rims and tires, the same principles apply for mountain bikes ( I run 35 mm wide rims rather than the usual 24 mm on my mountain bike). Read More …

By Winston Endall

The great thing about cycling is that it lets you get away from driving, but sometimes you want to go further away with your bike. Depending on your vehicle and type of bikes, different racks will be be the best option for you.

There are three main types of bike racks: Strap on Trunk Racks, Trailer Hitch Racks and Roof Racks

Each type has advantages and disadvantages so I’ll outline them so you are better informed to make a decision. Read More …

By Winston Endall

If you have been paying attention to the mountain bike scene over the last few years, you can’t help but notice the rapid growth of the 29″ wheeled mountain bike options.  While they have been on the market for over a decade, it’s only recently that they have become predominant mountain bikes for the enthusiast. We are stocking big wheeled bikes from Rocky Mountain, Scott, Salsa and Felt with many others available for special order. Read More …

Our Cambridge store was nominated for New Venture of the Year by the Cambridge Chamber of Commerce.  The award ceremony was held on March 22 at the Armenian Center.  Hosted by Food Network personality James Cunningham, it was like a local Golden Globes for business.  We didn’t win but like the celebrities say, it’s an honor just to be nominated.  Good food and fun times but it’s a shame I had to wear a tie, even if it was my Winnie the Pooh tie.

By Graham Dunn,   Team Braun’s Athlete

In the spring of 2004, I started swimming with a local master’s group in an effort to get a good cardio base going into my karate black belt grading later that year.  Well, adult-onset swimming often leads to triathlon, and I was no exception.

By Luke Ehgoetz,  Team Braun’s Rider

I am really looking forward to the team structure this year, and hope to get out for some group rides with many of you so we can show off our cool Argon bikes and sweet team uniforms.

By Morten Schmidt,  Team Brauns Rider

I’ve always been fascinated by speed. Going faster. As a kid, I wouldn’t be able to cycle anywhere without arriving drenched in sweat. Going slow was simply unbearable, it felt like dying slowly and not doing anything about it. As I matured, my interest in speed turned to motorized vehicles, mainly 2-wheeled, and although I no longer broke a sweat, going slow remained a challenge that I preferred to avoid. I studied riding techniques, took advanced riding skills courses, did trackdays and even visited the mayhem that is the Nürburgring. To care for my machines, I spent countless hours researching the inner workings of everything, suspension tuning, keeping up-to-date with the grippiest rubber, even the best engine oils to use. Read More …

It’s seems like it has taken a long time but we are now in our new digs at 405 Nyberg St. at the corner of Nyberg and Borden. We’re two blocks west of King Street next to Sherwood Music. Months of renovations have paid off with a new location right on the Iron Horse Trail and a fresh new look. In the picture above you can see the fireplace and flat screen TV in our lounge near the helmets.  The road way which leads you around the store double for our afterhour tricycle race track.

While there are a lot of great things about our new location the one that will stand out for a lot of customers is the new service department which is on the main showroom floor. You don’t have to take your bikes to the basement any longer.

The exterior still needs it’s makeover but that will be coming soon. Look for the Braun’s vans and trailers.  Come on in and check out our new home.